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Multinational product strategy; a typology for analysis of worldwide product innovation and diffusion |
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Leroy, Georges |
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New York, Praeger Publishers, 1976 |
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220 p., illus. |
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Incl. bibl. |
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<transnational corporations><business management><economic policy> - <foreign investment><economic behaviour><industrial products><typology> |
| Multinational product strategy; a typology for analysis of worldwide product innovation and diffusion | |
| New York, Praeger Publishers, 1976 | |
| 220 p., illus. | |
| Incl. bibl. | |
| <transnational corporations><business management><economic policy> - <foreign investment><economic behaviour><industrial products><typology> | |
| Leroy, Georges |